Evaluation 1: In what ways does your media product use, develop or challenge forms and conventions of real media texts?

Final screenshots of the website

Equipment we used

Luna Lux Video Progression

We have created this playlist inorder to show how out music video has progressed throughout our coursework. This shows how our skills have developed from AS to A2, allowing us to create a music video of higher quality.

Luna Lux and Laura Mulvey's Male Gaze

From the first watching of the video, it does look like that our music video supports this theory, because she is wearing a long see through dress which shows her figure. Also the swimming pool shots are very revealing which could be seen as are artist trying to get male attention.  However, we have tried in these situations to make them less revealing as possible, because from the dress we made sure that she wore white leggings and a white vest top underneath so you could see less of her. Without the vest top the dress would have ended further down her back which would defiantly be applied to the theory. To make the shots in the water less revealing we overlaid them with other shots so you could see less of her body.

Throughout making the video we avoided trying to make our artist seem like she wants male attention from wearing less clothes. We wanted to make the artist look like she is trying to make women confident with whom they are. We did this by making our artist stand out from the crowd showing that she is not afraid to be different and conform like everybody else, this will hopefully give women the confidence to be themselves and be different because, nobody should be the same. This is something that we would like to achieve when women reflect on themselves. 

Social Media

Social Media

Draft 3 Digipak

From draft two we have turned the horse and unicorn heads in to a Polaroid, as this will help us to link it more to her star image and to the website as on the homepage we have the pictures of Luna Lux come up. Also we have given it a spine with the artists name and the name of the album. We have done this because; this is something that normal albums have, so the consumer can see what kind of album it is. Lastly we have a clock face to the CD, as this will help us to make the digipak more interesting and visual, making it different from everyone else’s digipak.